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Archive for the ‘social media’ Category

It’s hard times for everyone out there and I’m being asked to talk more and more about how socal media can help you find work. Here are some simple ideas to get you going, based on the use of LinkedIn, Twitter and blogging. There are lots of things you can do but I have tried to emphasise simple ideas that are practical and achievable.

It is worth noting that making good use of these tools will increase your skill set in very valuable ways. It will build your skills in the use of social media, increase your awareness of what is happening in your own field and will ideally help you build confidence in yourself by connecting with others. Sometimes it will make you feel like everyone else knows what they’re doing except you… but when this happens just close your eyes, grit your teeth and get back onto Twitter!

Good luck. (more…)

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A recent NAVCA survey has shown that Local Volunteer Centres and Local Support and Development Organisations are increasingly interested in Communication using Social Media, but can be confused about what is the right tool or website to use or are unsure about how to plan effective use of this new technology for their organisations.

  • Would you like new ways to communicate with groups and communities you support?
  • Do you want to find and try out different ways to reach your volunteers?
  • Have you heard of social media or read about Facebook and Twitter, but not known how to apply them in development of local organisations and volunteer groups?
  • This new training workshop has the answers for you. (more…)

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I can’t make it but this looks like a great event for anyone interested in building and running websites for local communities. It will have a London bias but will be a fab event for meeting other people – check the guest list to see who’s already signed up. London Neighbourhoods Online Unconference, 2010, Saturday, September 25, 2010 from 9:30 AM – 4:00 PM. (more…)

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The Internet Advertising Bureau is a trade association for online advertising industry and has produced a number of excellent FREE guides that explains why search engines are so important when trying to reach your target audience. Although you may think of the internet as the preserve of the big brands the set includes an easy to use guide for charities that could be useful for anyone building an online fundraising strategy.

Download the Guide from the IAB website at http://bit.ly/clqVzg

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A new one day course on 2 June will include a practical social media surgery to help build confidence in use of social media websites and show how local groups benefit from the latest social media tools.Just about everyone has heard of Facebook and Twitter, but do you know how they can help community development, not for profit organisations and volunteer groups? 

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iHobo is a controversial new fundraising tool in the form of an iPhone App that reflects the growing use of the internet on mobile phones. It is being used to raise awareness and generate funds for Depaul UK, a charity that helps young people who are homeless, vulnerable and disadvantaged. It offers a glimpse into the life of a young homeless person and asks you to help them to decide what to do and how to survive. It is breaking new ground as a new generation of fundraising tools but it is also creating a storm of controversy as people say it is patronising and compares homeless people to Tamagotchi. (more…)

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The Washington Post has published a report that compares the value of using email as a core fundraising strategy rather than social networks such as Facebook. Although there is still a case for using such sites to raise awareness of your cause the income generated on Facebook was reportedly dwarfed by the fundraising from email campaigns and other tried-and-true methods.

I found this story on FrogLoop, a blog about nonprofit online marketing which you can find at www.frogloop.com/wpost

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It is easy to forget how the web is a new kind of space, a place where anyone who wants to can post whatever they want, saying anything they like. Now Posterous is pushing the boundaries even further and may be about to change the rules for how to get your stuff on the web, by lowering the threshold in terms of the skills and resources you need to actually have a website to publish your ideas to.

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Nabuur.com is a great networking site, helping to tell stories from people in villages in Africa and showing you how you can help them. There’s lots of great interactions and lots of insight into the lives of real people, missing out so much of the drama and negative filtering we often see in reporting about Africa.

Latest News from the Villages | NABUUR.

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You may be wondering how to strike the balance between giving your team the freedom to make the most of new social media whilst still retaining an appropriate degree of control. The potential benefits may be obvious but there are plenty of horror stories about dodgy posts on Facebook to give pause for thought. The newly published Online Database of Social Media Policies is a great way to learn from other organisations that are grappling with this dilemma.

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